Internet users will only read and come back to the content on your site if it is interesting.√Ǭ† If you decide to use your company blog merely as a sales platform, then you are likely to yield very little success and you will dissuade users from engaging with what your write. If you want incoming links and discussion, then you need to write about your industry, as opposed to your part in the Industry. You might think that mentioning, even … - Read More >

“Content is King” is a phrase that has been spouted by those involved in the search industry for a very long while and for very good reason.√Ǭ† Broadly speaking content and links are the main facets of a successful SEO compaign.√Ǭ† We have seen some sites rely only on links for their SEO, and it must be said with considerable success in some cases.√Ǭ† The problem with this strategy is two fold however.

Firstly, if you are succeeding without content, … - Read More >

Some SEO companies guarantee success in the form of making guarantees over ranking positions.√Ǭ† Type “SEO” into Google and look at the sponsored ads, there is often several companies stating that they can guarantee first page listings.√Ǭ† Even if you are supremely confident in your SEO ability you should never guarantee anything.√Ǭ† This is because you as an agency cannot guarantee how Google will rank sites.√Ǭ† I could confidently predict that certain sites with the right optimisation could get to … - Read More >

Just found this article I wrote when working at Fluid Creativity about how to measure the success of an SEO campaign. As there is no agreement over what “SEO” is or what it should be, measuring it is problematic. This is why there are so many forms of “SEO”√Ǭ† on offer, from √Ǭ£80 per month to √Ǭ£8,000 – literally! With no guarantees over what SEO will deliver, unless from some deluded / deceitful salesman, many clients can be very questioning … - Read More >

Choregus Office Space News is the number resource for office space news on the web. It has become an authority in the office space industry and the content is cached in Google News each day. The blog was started with a $20 domain and a free wordpress installation. By adding content daily the site has grown traffic from a handful of clicks to over 800 visitors per day. Check out this graph showing how the visitor numbers have grown..

Just … - Read More >

WordPress has been with us now since 2003 and it just keeps getting better. As a piece of blogging software, there are few rivals who can match its power, functionality and support. One of the reasons WordPress has been so successful is that it is programmed in PHP. PHP has made a name for itself on the web as being the most widely used scripting language, which means, more developers can create plugins and push WordPress forward.… - Read More >

Some tried and tested ways of finding new web content for your site.

If you are unsure about what to write about for your site or you need some inspiration or ideas, then the web is awash with billions of pages that could be of use.√Ǭ† However locating these sources may not be easy for someone who is not well versed it the various content seeking techniques.√Ǭ† Here are some useful tips…… - Read More >

Some really useful tips for writing effect blog content.

Once you have adhered the the principle that you need content for your site, you now need to know what to write and how to write it. √Ǭ†The way people consume content depends on what they are looking for but there are some basic principles which will aid you in increasing readership and frequency of visit.… - Read More >

There are several benefits of content that are documented on our homepage.  However, there are other benefits of having regularly updated content.

- Recruitment

Looking for new staff can be a tiresome process – how do you find the best new people to work for you?√Ǭ† You could try recruitment consultants, but these can be expensive and might not get the very best candidates.√Ǭ† By having a company blog, you can shout out to your industry as those within it … - Read More >

Content is increasingly becoming one of the most important elements of Search Engine Optimisation.√Ǭ† Perhaps not in terms on sheer search engine rankings, but important in increasing your overall online presence. Some SEO companies bundle content with orthodox SEO campaigns, some offer it separately and some don’t offer it all. Of course content comes in lots of forms, news, industry news, linkbait and articles.√Ǭ† All of these are useful in boosting the presence and visibility of your website and we … - Read More >

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