Google has been attempting to crawl AJAX applications for a long time only crawling an estimated 30% of AJAX applications. The problem being that AJAX URLS contain hash mark (#) which conflicts with the use of anchors resulting in Google ignoring both.Yesterday however Google outlined an idea to get around this by creating a new standard in which developers code AJAX applications.

The new method suggests using an escape character after the hash (#!),by using this instead of the hash Google will now be aware that you are refering to an AJAX url and will follow and crawl the information inside.

This is indeed good news for developers who favor AJAX applications for their users, and will also benefit the SEO efforts of tool builders across the web.

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