Posts Tagged ‘offline’

Have fun with viral marketing! February 23, 2010 1 Comment

A few weeks ago we were having a chinwag in the office about a local barber shop.  The first bit of amazement was just the fact that James got a haircut. After the initial shock of James’ grooming, we chatted about how the barber he went to seemed to be struggling for custom.

The barbershop has been in town for years, and being in a town centre should be doing reasonable well, offering cheap ‘short-back-and-sides’ services. So the team wondered what we would do if we were hired to help promote his business. Believe it or not most of the techniques we discussed were offline, not online – bizarre for an online content and SEO company! Read the rest of this entry »