Posted on March 13th, 2012 - Under Social Media

Popularity of Pinterest Rises Faster than Facebook or Twitter

Pinterest: A Run Down

Although Pinterest was founded in 2009, it is only recently that people have started getting on board with the social-picture-sharing-scrapbook.

Many things to many people, the site has become a bulletin board for its users; allowing them to post anything from decorating ideas to wedding ideas and even SEO diagrams.

Yet, even though the site is not right for every business, for some it is the … - Read More >


Author: Adam

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Posted on March 1st, 2012 - Under Marketing

Popular shopping application ShopAdvisor has now been released for the iPad.

The app was named best app in the iPhone category in the App Store Rewind 2011 and is now available to download to your iPad tablet.

Many shops are looking for new ways to entice potential consumers to purchase items online and a new ShopAdvisor app for the iPad could be just the ticket.

The ShopAdvisor app has proven extremely popular with iPhone users, with thousands using it to help them purchase items … - Read More >


Author: charlotte

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Posted on February 7th, 2012 - Under Marketing

Advice for attracting mobile customers to your website

Things to remember when adopting a mobile marketing strategy

As the Yellow Pages is now classed as “So 1989!”, online marketing is a tool that businesses cannot afford to ignore; and with the uprise of smartphones, mobile marketing is becoming just as important.

An increasing proportion of internet users now use their mobile device to shop online, so it is more important than ever to optimise your website for mobile users.

So … - Read More >

Posted on February 3rd, 2012 - Under Marketing

Going Viral – The Way to Get Free Online Advertising

Online Marketing, the Viral Way.

Ok, so we’ve all seen Chocolate Rain, Numa Numa and even The Star Wars Kid – but how can a company replicate the impact that those viral videos had? And furthermore how can online business use viral-power to attract new customers to their site?

Well, artificially creating a viral video is easier said than done. That’s because even though the stars of the viral … - Read More >

Posted on January 28th, 2012 - Under Marketing

Why make your site mobile compatible?

Spending a bit of time making your website mobile-friendly could make all the difference.

Businesses all over the world are potentially losing profit. This is because they’re failing to market their website so that smartphone users can purchase items on their smartphone.

The EPiServer study has shown that 59% of UK consumers now own a smartphone and that 73% of these users have accessed a website using their mobile phone. With these figures in mind … - Read More >

Posted on January 10th, 2012 - Under SEO

SEO on the rise for the upcoming year – techniques to look out for

SEO Techniques in the limelight for 2012 – what does this mean for your business?

As 2011 is but a distant memory (well, almost), online marketers are in anticipation of what the new year will bring and how this will affect their websites.

As a result, Brightedge, a search engine optimisation platform, has carried out a survey – asking 300 e-commerce retailers what new developments they … - Read More >


Author: Adam

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Posted on January 3rd, 2012 - Under Marketing

Trends in technology that may affect your business

Online marketing in 2012 and possible technology trends

Mobile technology is the future, a cliché perhaps, but it is true. So it is more important than ever to pay attention to new trends and optimise your website accordingly.

This may involve something as simple as changing the layout of a webpage or even launching an enhanced Facebook campaign.

So before you get clicking or hiring new staff, let’s look at the expected … - Read More >


Author: Adam

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Posted on December 17th, 2011 - Under Marketing

Try taking a closer look at the deals next time you’re in a supermarket.

Top tips to help you save money in the supermarket this Christmas.

Supermarkets can be very misleading regarding getting a deal when buying in bulk.

Many supermarkets have a tendency to make you believe that you are saving some serious money when buying in bulk/large quantities when in fact in most cases you will be parting with more cash than you would like.

Recently the four … - Read More >

Posted on December 13th, 2011 - Under Marketing

Stocking fillers for your online marketing campaign

Suggestions to keep your online marketing campaign fresh this Christmas

So it’s that time again, Christmas; which means that it is worthwhile adopting seasonal web tactics to attract more business.

With the new year approaching it is also a good idea to take stock of what is working and not working with your social media presence.

So here are a few suggestions to enhance your online marketing at Christmas time:… - Read More >

Posted on December 10th, 2011 - Under Marketing

Don’t miss out on email marketing success.

Make your marketing budget go that extra mile with these great email marketing tips.

With email marketing becoming an essential part in many marketing strategies, we have put together five top tips to help you keep your customers interested.

1. Making a good introduction: The first thing your customers will see when browsing their inbox is who the email has come from and the subject field. These two elements are essential to grabbing … - Read More >

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