Who needs content more – small sites or large established brands? February 8, 2010 No Comments
I get asked this question quite a bit, both from people in the industry and people just starting to learn about the magic of content.
The answer – of course – is both, but perhaps for different reasons.
Larger Sites
Larger sites, especially those that have Google ‘authority’ already can benefit huge, huge amounts with the injection of content to already established pages on their site.
For example, a company that I have encountered recently has 300,000 pages on their site with only manufacturer product descriptions on each page, rendering most of the content on the site redundant. The site has authority, has a great brand name offline and is a real content sleeping giant. Read the rest of this entry »
redsauce.com Defies Recession! January 24, 2010 1 Comment
Think tank Centre for Cities has said that it’ll take years for the majority of cities in the UK to recover from the recession.
It says that while some areas such as Cambridge and Edinburgh are “well-placed” to recover, areas such as Stoke-on-Trent are suffering because people are less qualified and there are fewer start-up businesses. While this might prove to be true for the majority, the same really can’t be said of redsauce. Since our launch last April we’ve gone from strength to strength. Hurrah! Read the rest of this entry »
The maze of HTML January 17, 2010 1 Comment
Picture the scene: first day back in the redsauce office and James calls a meeting. “That’s nice,” I thought. Just a nice welcome back meeting; how was your Christmas Amy? – That sort of thing! But oh no, that was not to be the case.
Within a few minutes James had shattered my post-christmas positivity by breaking the news that we were starting a new project which meant I’d have to get to grips with the basics of HTML.
I was hoping to ease myself back into work gently by writing a few blogs or doing a bit of client content. But those ideas soon turned out to be just distant pipe dreams….
Rather kindly Tim sorted me out with a few “simple” templates. I picked a template, took a deep breath, opened the HTML…..and instantly wished I hadn’t! Read the rest of this entry »
Starting a New Job January 16, 2010 No Comments
Whenever you start a new job you’re excited, you’re optimistic, you have great hopes about the days ahead and the opportunities in front of you. Inevitably, all these feeling are crushed in a fireball of mundanity.
Unfortunately, by the time you realise that by expressing these sentiments in comic form you are contradicting the very point you are trying to make, it is too late. Here is what I hope will be the first of what will become a weekly cartoon entry on the Red Sauce blog. Don’t worry; they won’t all be as self-referential as this:
Ben Humphries – Slicedapples.co.uk
redsauce welcomes their newest recruit! January 10, 2010 No Comments
James says he looks like Rodney Trotter….. Tim says he looks like Roberto Mancini…. He says he looks like a school boy about to have his picture taken….
Whoever he looks like, Ben Humphries is officially redsauce.com’s newest recruit! The 22 year old is the latest addition to the content team and will help Amy out with all the blogs, content writing and…. tea-making. He’s a skilled writer, a masters graduate, a great cartoonist….and he starts tomorrow – get him!
Welcome Ben from all the team at red sauce and local traders!
Check out redsauce.com at Winning Business 09 November 6, 2009 No Comments
If you’re keen to come and meet the brains behind redsauce.com, here’s your chance!
We’ll be exhibiting at the Winning Business 09 exhibition on Tuesday (10th November) at Drayton Manor Park. We’ll be among 60 local businesses showcasing our talents on the day, which is expected to attract over 700 visitors!
Running alongside the exhibition is an inspirational conference programme set up to discuss what key issues local businesses need to tackle to be successful. Read the rest of this entry »
Hello Red Sauce! October 20, 2009 No Comments
Well, I only started at the company yesterday and already (very conveniently, I may add) it’s my turn to write on the blog.
Struggling to know exactly what to write, I thought for this post I’d let you all know exactly what I’ve learnt here at redsauce.com so far!
Read the rest of this entry »
