The Importance Of Using An Old Domain February 17, 2010 No Comments
The web has been around for a good while now, and domains that were bought around the dawn of the internet have become extremely powerful, especially in Google’s eyes. By getting your hands on a very old domain (10+ years old), you can cut your marketing costs, reduce time spent on link acquisition and have a head start in the rankings.
In Google’s view, an old domain = an old site. An old site will have accrued authority over time, especially if it has been linked to from other old sites. By developing a site on this authority, the rewards will come sooner, easier and faster.
